Joe Dorfman, Director and Co-Founder of Achievers Australia

“Joe Dorfman is regarded as one of Australia’s leading business coaches and mentors.

A dynamic and inspirational communicator, Joe facilitates the internationally acclaimed Tradeshow Coaching Programs in Australasia.

Joe works with organisations who want to boost their exhibiting results by attracting new business at tradeshows. He designs and implements strategies for show organisers and exhibitors who want to retain and grow their customer base.

 Joe has been actively involved in Exhibitions and Trade shows and has researched and onserved the fundamental principles adopted by the most successful exhibitors around the world and applied these to his clients in Australia. He has researched and observed the fundamental principles and practices adopted by the most successful exhibitors around the world and applied these to his clients in Australia.

As an innovative, insightful and high-content speaker, together with his extensive tradeshow experience and background, Joe is a popular expert choice presenter for corporations, associations and exhibition organizers.

The Tradeshow Coach is known for developing effective and productive partnerships with its clients to design and present high-quality, customized programs based on client needs and requirements, and for teaching cutting-edge skills to achieve maximum success from trade show participation. We help organizations maximize efficiency and profitability from their trade show investment, nationally and internationally.

State-of-the-art workshops/seminars, presentations and consultation focus on providing the latest proven techniques to increase confidence and produce results in the challenging and unique trade show environment.

Our quality approach to exhibit marketing is individually tailored to meet our client’s needs, before, during and after the show. Incremental learning is a key factor in all the trainings offered.

We encourage continuous improvement based on past performance. This helps to create the environment necessary to gain the best results from all show participation. Special attention is paid to complementing material for novice and experienced exhibit staff. On the show floor one-on-one coaching is offered, where necessary, to improve individual skills.

Our major outcome is to create a relationship of high trust and cooperation with our clients for mutually beneficial results. You succeed, we succeed.

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